Meet Our Team

About 2018-01-15T10:16:02+00:00
Shoi-Yean Mak


Shoi is a professional designer and an experienced project manager. She has been marketing on the internet for well over a decade.  Her first job was with the BBC UK’s Politics & Current Affairs News Room in mid-1980. She then moved on to manage a London-based fashion house, coordinating their businesses worldwide—from manufacturing in China to retail outlets all across Europe and the US.

When she returned to Malaysia in the ’90s, she also ran her own interior design company before starting EMasters with Raymond Siew in 2002. In 2008, Shoi was the publisher/editor of It’s My Life and in-the-loop, EMasters’ lifestyle and business ezines with sponsored advertising. Shoi also conceptualized and co-developed EMasters’ viral distribution system & network and created EMasters ECourses as a viral marketing vehicle to launch a wide range of EMasters’ internet-based in-house brands as well as its joint ventures.

She currently heads Design by Shoi, a web & graphic design boutique offering custom-tailored design solutions to netpreneurs in the US & Canada. Her forte is designing elegant marketing websites and brand-building business collateral for social media & print.

When she’s not designing, Shoi indulges in her passions: fashion, movies, books, pretty things, her cat Angel, her son Mark. She loves an evening out with good company, good conversation & good food—preferably all at the same time.

Susan M. Davis


Susan has followed the path of a serial entrepreneur for the past forty years, establishing and growing businesses in alignment with her passion, purpose, and mission, and always with a focus on collaboration, communication and community. She has received national honors, awards, and publication for her work in the Sustainable Design/Green Building industry, as well as for her contributions to education and radio and television broadcast media.

Susan is the Founder of The Co-Creation Community, a socially conscious, for-profit business of which The CoPassion Project and A-Place-To-Call-Home are co-created projects. What she loves most is being a co-creator, mentor, and connector, and to give ‘Voice’ to igniting positive change in the world and communicating through multi-media arts. She works both online and peer-to-peer, by mentoring, facilitating, consulting, public speaking, and hosting workshops, and retreats.

Susan integrates her passions and talents in the areas of design, fine art, and holistic sustainability into all she does. Throughout her long career as an entrepreneur, she has brought her education and background in Fine Art, and her “artist’s eye” to the table, no matter the business or the industry in which she’s worked. Currently, she is enjoying getting back to her roots as a fine artist, and creating art for art’s sake.

For over twenty years, Susan led the team as Co-Owner/Design Principal & Marketing Director at Spectrum Fine Homes, Inc., a residential architectural design/construction/interior design firm in the San Francisco Bay Area in California, USA. After closing Spectrum Fine Homes, and founding The CoCreation Community, Susan’s focus shifted to supporting socially conscious entrepreneurs in communicating and structuring marketing strategies and facilitating co-creation. Susan M. Davis is actively involved in philanthropic causes especially those focusing on the homeless, youth, and creating inclusive and sustainable community. .

Raymond Siew

Business Development

Raymond’s entrepreneurial knowledge and insights are distilled from his 21-year exposure in the corporate arena and hands-on experience as a dealmaker in both local and foreign corporate environments, which include Fortune 500 as well as public-listed companies.

Raymond graduated from City & East London College in Optics and worked for Dollond & Aitchison (UK), the largest optical house in Europe with over 600 branches in the UK; he also worked in For Eyes, the fastest-growing optical chain in the UK during the late 80’s and also the first optical house to go for public listing. Shortly after returning to Malaysia in the 1990’s, Raymond shifted focus from the optical industry and he started his own Construction and Interior Design company.

In 1997, Raymond was Corporate Projects Director of a multinational development company with projects in Australia, China, Laos, Papua New Guinea and Malaysia. His portfolio covered the group’s construction subsidiaries in Malaysia with the brief to coordinate with key personnel to identify and negotiate corporate level contracts in Malaysia, and to oversee implementation.

Between 1999 to 2001, Raymond was invited by Star Cruises PLC to form a Malaysian Design and Build Consortium for the refurbishment of their cruise liners. In the consortium, Raymond had the privilege to work with WTW Lehrer McGovern (a subsidiary of Bovis Lendlease PLC, and the project manager of Petronas Twin Towers) and Federal Furniture Bhd as well as marine experts, designers, contractors and shipyard owners from America, Singapore, Malaysia and Australia.

Raymond started EMasters with Shoi in 2002 and successfully turned EMasters into a profitable company in 2007. He is currently responsible for the development of EMasters and its suite of services.

Raymond was also the Mind Coach for the Malaysian Chess Team and successfully coached and raised national chess players from scratch, identifying talent and nurturing them to the very top of the pinnacle in Malaysia.

Prem Abraham

Financial Advisor

Prem has been involved in many aspects of Finance operations for over 20 years. He began his career with Arthur Andersen in London and has worked throughout the United Kingdom, primarily in Audits and Design services. Upon returning to Malaysia in the late 1980’s, he has primarily been in the Finance industry, a top world soft drink company and over the last 15 years in Healthcare, with a focus on Private Hospitals.

Prem has worked extensively in Southeast Asia, Sri Lanka and India.

Presently, he is the Financial Controller to a large private hospital group with operations in Asia and Africa.

Brett Maxfield

Technical Advisor

Brett has had a long career in a variety of computer technologies. After completing a Bachelors of Information Technology, his hands on projects included setting up several ISPs on a combination of many ISP-related technologies, programming business logic in “C” and Visual Basic to manage users at an Internet Service Provider (ISP).

Brett specialized as a web developer for 2 years, in many different web technologies, including programming JSP, ASP, HTML, Perl, C.  He then worked as a Java developer, including Web, PHP, J2EE, Spring for approximately 10-15 years.

His more recent work has focused on integration and support of Web Applications on virtual platforms, including VMWare, Solaris SPARC, Red Hat Linux, Ubuntu Server and many others. Brett is also experienced in the application integration space on virtualized platforms.